It started with my own chaos.
I'm a full-stack software engineer by training — I just finished my degree. I picked up Notion in 2023 the way most people do: I needed to organize my studies and my life, and nothing else came close. I went deep. Probably too deep.
The IT background made the rest easy. Databases, relations, formulas, automations — none of it was mysterious. So when friends, then their friends, then their teams started asking me to build things for them, I already had the muscle. The first 100 builds weren't a strategy. They were just me saying yes.
Notion has a learning curve. Building solutions in it has another one.
Notion is now standard at OpenAI, Figma, Vercel, Nvidia, Discord, Riot Games, Toyota, L'Oréal, Ramp, Affirm — the list goes on. Companies aren't choosing Notion because it's trendy. They're choosing it because it can hold the whole business in one place.
But knowing how to use Notion isn't the same as being able to build a system inside it. The hard part isn't the tool — it's the problem-solving. Translating how a business actually runs into databases, views, automations, and rituals that hold up under real use. That's the part I'm good at, and it's the part most templates and most consultants skip.
I've built across many industries. This is the sharpest fit.
Real estate, hospitality, education, e-commerce, B2B SaaS — I've built operating systems for most of them. But content agencies kept coming back with the same shape of problem: scattered tools, manual handoffs, founder-bottlenecked operations, and a workflow that everyone else's "PM tool" makes worse instead of better.
So I built a dedicated solution for that exact shape of business — sales pipeline, onboarding, content production, client portal, finance, all connected, all automated. That's what Stackwork ships today. It's not an exclusivity. It's where I can do my best work right now.
Listen first. Then build for how you actually operate.
Every engagement starts with me interviewing you for 60–90 minutes. Not to pitch. To map. How leads come in, where they get stuck, who does what, what gets dropped, where the founder is still doing the work no one else can see. Only then do I open Notion.
I never take more than two builds at a time. That's how I hit the 4-week timeline. And I stay close for 60 days after launch — because the only way you find out what your system is missing is by using it on real clients.